Extend the value of your APIs and drive revenue with indirect API monetization strategies.
A lot of people still have this kind of confusion about making money off of APIs, that it’s really always about just charging for APIs. That you put an API out there and then you can track and charge for its usage transactionally. But there's also indirect monetization. And actually, that's the path that we see a lot of companies taking first, where you're using API products to control access to different business services that you are making available, and then building that into an application. Let's say, we're building that into something that is used by your field operations. So, you might have a partner integration API product with a bunch of assets in it, but that's being used internally to create something really valuable that is indirectly bringing revenue in for your company. That's what we would call indirect monetization.
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