Indirect vs. Direct API Monetization

Want help understanding indirect vs. direct API monetization? Get a definition and learn more on our channel @AxwaySoftware "Indirect monetization is something where you're using APIs together and using an API product or set of API products to build something probably yourself. So, you might have a mobile app that you're adding functionality to. Maybe you've got a rewards or a loyalty program. And that's actually attracting new customers or retaining customers. You've created something valuable, but you're not charging your end customer directly for using the API. That's the big difference. You've created something with APIs, and it's having an impact on the revenue of your company, it's bringing in money. But it's not being charged for directly. I think that's the big difference between indirect and direct monetization." Head here for more details 👉 https://blog.axway.com/learning-center/apis/enterprise-api-strategy/enterprises-monetizing-apis?utm_source=youtube&utm_medium=social&utm_campaign=open_everything_gc&utm_content=api_glossary_shorts #shorts #developerslife #apimanagement #apistrategy

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Indirect vs. Direct API Monetization

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