Dun & Bradstreet Direct Service - Liberating data to enable new digital revenue streams
Dun & Bradstreet is a business information company with the largest commercial database in the entire world. Customer acquisition, retention and expansion. In order to stay modern and ahead of competition, D&B decided to shift from a file sharing delivery model to a real-time data integration into their customer applications via APIs. This led to a highly improved customer experience with ability to make better business decisions thanks to real-time business data. This has become for D&B a brand new +$30M revenue stream with a 200% increase in the last 4 years.