Issue link: https://resources.axway.com/i/1010591
axway.com Copyright © Axway 2017. All Rights Reserved. AXWAY_SS_AXALTA_EN_072517 axway.com/boost Modernize your e-commerce portal for new growth opportunities. START HERE An enhanced online store with customer-service capabilities Following full-scale deployment of the order-entry solution, and leveraging the fast implementation of new APIs, Axalta plans to roll out a series of additional capabilities to enhance and improve the site. "Our customers don't just see this as an online store, but as a customer-service portal," explained Roethgen. "It will enable customers to have a fine-grained picture of their costs and their order history, with information sorted according to the criteria important to them." A competitive advantage and new sales opportunities As the platform continues its full-scale rollout, the key benefits of the Axway solution have already become clear: • Process optimization. By standardizing and automating the order-entry process, the Axway solution streamlines new order input and processing, while eliminating the manual entry of orders. • New business opportunities. The Axway solution provides new opportunities for customized marketing, cross-selling, sale of services that are currently given away, and completely new sales channels, such as online brands sold only over the web — all while providing 24/7 access to customers. • Strong data security and monitoring. Axway API Gateway governs the flow of data, providing API management, acting as gatekeeper for access over the internet, and providing central visibility over all integrations, together with the Axway TSIM platform. • Competitive differentiation. In the traditional paint and coating business, Axalta is taking a major stride ahead to position itself clearly as the company that responds to customer demand for new services. "For us, the Axway solution is all about meeting customer expectations for new, modern online ordering possibilities. It will help us improve process efficiency, reduce costs and stay ahead of the competition." Marion Roethgen, Leader eTransactions EMEA Axalta Coating Systems Germany GmbH